As the saying goes, you only get one chance to make a first impression. Your landing page may be the first thing potential customers encounter when they hear about you, your company or your product, and so it’s absolutely critical. This is especially true if you’re a startup or a small business, where often you don’t get a second chance.
Some companies do a truly phenomenal job with their landing pages. A landing page that’s been crafted beautifully, is uncluttered and that helps to show off the product or service well can reflect extremely well on the brand that it’s for. If you put all of your attention and focus into the product, but not into the landing page, then it can be hard to get the sales that you may otherwise deserve.
I wanted to write a post that showcased some of my favourite fresh, interesting and bold landing page designs that I think do a great job at putting the product in the spotlight. All of these examples make use of beautiful, creative design to show off the product, and I hope that this collection gives you some ideas around improvements you could make to your own landing pages. If you know of any other examples of stylish, bold and creative landing page designs, I’d love to hear about them in the comments section below.
