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When a customer is shopping, they want to know that they have options, and specifically what the differences between those options are. Most web services, whether they be invoicing tools, hosting packages or web apps have different pricing structures for various subscription lengths or features.
One of the ways to make sure that your customer is informed and satisfied with their purchase is to show them a comparison table. That way, they can see the differences in features and pricing, and make the choice that suits them best.
Of course, as with any other content on a website, it’s important to have a good design for your comparison table. Here’s 20 examples of perfectly designed comparison tables.